Branded Polo Shirts and Softshells: The Modern Trade Uniform
Walk onto any site or into any trade van today and you'll see the same winning combination: an embroidered polo shirt and a softshell jacket. Branded polo shirts and softshell jackets have become the unofficial uniform of modern tradespeople, and for good reason. They look smart in front of customers, cope with physical work and carry a logo well.
Why the polo shirt works for trades
The polo shirt hits the sweet spot between smart and practical. It looks more professional than a t-shirt when quoting for jobs or meeting customers, yet it's comfortable enough for a full day's graft.
Quality workwear polos are made from durable piqué cotton or moisture-wicking polyester blends that keep their shape and colour through endless washes. When choosing, look at:
- Fabric: heavier piqué feels more substantial and lasts longer, while lighter polyester suits hot or very active work.
- Colour: navy, black and charcoal hide marks well, and a consistent shade across reorders matters for a uniform look.
- Fit: ladies' fit workwear and a wide size range mean everyone on the team looks smart, not just the average.
Polos also take embroidery beautifully, and a chest logo instantly elevates your image.
What to look for in a softshell jacket
The softshell jacket completes the look. Softshells offer wind resistance, shower-proofing and warmth without the bulk of a traditional coat, and they're flexible enough for physical work.
Zipped pockets keep phones and keys secure. A brushed or fleece inner adds warmth, a longer back hem keeps the lower back covered when bending, and adjustable cuffs stop draughts. Remember that a softshell is shower-resistant rather than fully waterproof, so keep a waterproof shell in the van for prolonged rain.
Embroidery or print?
An embroidered logo on the chest or printed branding across the back turns everyday outerwear into mobile advertising. Embroidery is hard-wearing and looks premium on polos and softshells, and it copes well with regular washing.
Large designs across the back are often better printed, as big embroidery can be heavy and stiff. Softshells usually have a water-repellent finish, so check with your decorator which method suits the fabric. Our guide to embroidered vs printed workwear compares the two in detail.
Building a simple, year-round uniform
For businesses, standardising on polos and softshells makes uniform management simple: one core look, available in team colours, that works across seasons with layering underneath. In colder months, add a fleece or a branded hoodie between the two.
A few tips help you avoid common mistakes:
- Choose garments from established ranges so you can reorder matching colours as the team grows.
- Keep logo size and position the same on every garment.
- Order enough polos for staff to change daily, as a tired, faded shirt undoes the professional image.
For step-by-step advice on sizes and artwork, see how to order branded workwear.
Quick answers
Is a softshell jacket waterproof?
Most softshells are wind-resistant and shower-resistant rather than fully waterproof. For prolonged rain, wear a waterproof shell over the top.
What is the best polo shirt fabric for workwear?
Piqué cotton and cotton-rich blends feel smart and take embroidery well, while moisture-wicking polyester suits hot or physical work. Polycotton offers a good balance of comfort and durability.
Where should a logo go on a work polo?
The left chest is the classic position for a polo logo. Many businesses also add a larger print or embroidery across the back of softshells for extra visibility.
Give your business the consistent image customers remember. Browse our polo shirts and t-shirts, then find out more about our in-house embroidery and printing service.
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